PORTFOLIO
PORTFOLIO
I am a current Apparel Product Design student at the University of North Carolina at Greensboro, with an expected graduation date of December 2026. Through my time at school I have discovered the particular interest I have for fashion illustration. I specifically enjoy coming up with the ideas for a new look, whether that be something new and different, or creating a more modern version of a garment, I love it all.
Jessica Pontoriero
Apparel Design Student
jessica pontoriero
"Silhouettes"
February 2025
I created this collection of designs made for a classy woman. These designs feature unique silhouettes, turned into a modern and classy aesthetic. I imagine a business woman wearing these outfits to her corporate fashion job.
November 10th, 2024 I had the opportunity to participate in the Threads Pink Power Fashion Show. All proceeds from the show were donated to Living Beyond Breast Cancer. For this event we were challenged to create any look we desired, with the only requirement being a pink or skin-tone color palette. My design for this show was titled "Reverie". The definition of reverie is, "a state of being pleasantly lost in one's thoughts; a daydream." My inspiration for this look came from the animated Barbie movies I used to watch all the time as a kid. As a kid I would daydream about being a part of these fascinating Barbie universes, which is where the name "Reverie" came from.
Pink Power Fashion Show | UNCG Threads
Nov. 2024
Knitted Sweater
March 2024
This sweater was a personal project of mine using a knitting machine, and mohair yarn. I designed this sweater with a boatneck neckline, flared sleeves, and with one of my favorite color combinations.
Jumpsuits
June 2024
These jumpsuits were created using a custom drafted pattern to the measurements that I desired. The green jumpsuit is made using a cotton gauze fabric, and the tan jumpsuit is made using 100% linen fabric. I was inspired by typical beachwear, and utilizing sustainable materials for these jumpsuits.
Kimono
APD 200 | Dec. 2023
In my APD 200 course our final sewing project was creating a kimono. I chose a crepe backed satin fabric, and added custom heart pockets. I was inspired by the Princess and the Pauper Barbie movie.
APD 200 Blouse
Nov. 2023
In APD 200 we had an exam where we had to sew a blouse out of muslin within a 2 hour time frame. My final grade on this exam was a 97%.
In the Clouds
Dec. 2023
I created a collection called, "In the Clouds" for my small business. I took this collection to the CEO Club Student Marketplace at school where small businesses can sell their products at a booth on campus.
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Femkultz
June 2021-Present
Femkultz is my small business brand where I make clothing and accessories curated for teenagers. Each piece is entirely hand sewn, knit, or crocheted by me.
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Technical Flat
May 2024
This technical flat was created utilizing Adobe Illustrator, for the purpose of designing a dress that has big bows on the shoulders, and a short length, perfect for the summer time. Many summer dresses are plain and simple, but I designed this flat in hopes of designing a more interesting appeal to a summer dress, with bows on the shoulders.
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Business card for client
Nov. 2023
The client requested a business card design in which his future want of a career as a pilot could be expressed to professionals in this field. The client gave me full range in designing this card, with his only requests of it being a mix of serious and playful, and show his love of airplanes. I utilized Adobe Illustrator and Adobe Photoshop to create this business card.
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Olaplex Advertisement
April 2024
In CRS 262 at UNCG, we took part in an assignment to create an advertisement based on a trait not previously advertised on in a hair care company. Together we worked in groups to come up with the ideas for the advertisement, and I created the advertisement based on the ideas we came up with using Canva. Our advertisement focused on sustainability in the hair care brand "Olaplex"
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Urban Outfitters Advertisement
March 2024
In CRS 262 at UNCG, we took part in an assignment to create an advertisement based on a sales promotion strategy. The sales promotion strategy that my group chose to use was the "limited time only" strategy. This strategy often convinces consumers to purchase a product because it is only going to be this low of a price for a limited time. Based on the ideas we came up with as a group, I created this advertisement for Urban Outfitters using Canva.
Brand Advertisement
April 2024
In CRS 262 at UNCG, we took part in an assignment creating a brand, and brand advertisement for the needs for professional fashion for a middle age group of consumers. My group and I created a brand called "Gens" which means "people" in French. Representing how our brand is for everybody. The professional attire is seemingly luxury, but at an affordable price, so that all people can experience luxury fashion regardless of their income status. After discussing the ideas of our group, I created this advertisement using Canva.
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Plothes Instagram Advertisement
March 2024
In CRS 262 at UNCG, for our final project, we had to create an in depth fashion brand along with missions, target consumers, social media strategy, competitor analysis, advertisement creation, and more. The brand my group and I came up with was "Plothes". This brand consists of 100% biodegradable clothing. The overall feelings of this brand are playful, and young. Based on the ideas my group and I came up with, these two advertisements are some examples of the advertisements I created using Canva.
"Your Logo"
Nov. 2023
In CRS 242 we had an assignment where we created our own personal logos using Adobe Illustrator. Our logos were supposed to show who we are as a person. I made my logo be my initials (jp), but I made the "p" into a bow, because bows are very representative of who I am. I love bows, how feminine they are, and people have told me that whenever they see a bow they think of me.
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Form Final Project
Dec. 2023
In CRS 242 we had an assignment where we chose a design element, and found real life fashion that used that element. Then we had to find objects in the world that are not fashion based and compare them to those fashion looks. We then used Adobe Photoshop to make it all into a poster. I chose form as my design element because I love avant-garde fashion, and form is most associated with this type of fashion.
